NVIDIA @ CES - Tegra 4, Project Shield & Weird CEO

Okay, besides NVIDIA having their keynote at 9PM in the evening on Sunday (who has a keynote conference that late?) and the fact that they were basically revealing old news, things got a bit strange on stage with the CEO...But first, headlines!

TEGRA 4

NVIDIA officially announced the Tegra 4 chip, claiming to be the 'World's Fastest Mobile Processor.' It's packing 72 GeForce GPU cores.  First quad-core with Cortex A15 cores. With an optional chip, it'll be compatible with LTE.

The Tegra 4 will also enable 4K ultra high-definition video support, as well as PRISM 2 display tech that claims to reduce the power used by the backlight. Doing so will result in a 45 percent decrease in power consumption when compared to Tegra 3.

Project Shield

The CEO also announced Project Shield   This is Nvidia's Tegra 4, Andriod powered gaming handel device.

Specs:

• NVIDIA Tegra 4 (72-core NVIDIA GeFroece GPU Quad-core A15 CPU)
• Controller - Full-sized console grade controller
• 5-in 720p retina Multi-touch display for high fidelity visuals
• Custom, bass-reflex, tuned port audio system delivers fidelity and custom range never before experienced on a portable device
• 802.11n 2x2 MIMO game-speed Wi-Fi provides high-bandwidth, ultra-fast wireless for seamless game streaming
• Stocked Android Jelly Bean

Project SHIELD gives you the power to wirelessly access your GeForce® GTX-powered computer from the comfort of your couch. Play your favorite PC games, including great titles from Steam, on a full-size game controller with ultra-low latency thanks to Project SHIELD's game-speed Wi-Fi and the fast performance of GeForce GTX 600 GPUs.

Things got a little weird...

Besides having several technical difficulties and not remembering some things, the CEO was demonstrating the new HDR camera that works with their officially announced Tegra 4 chip (The Tegra 4 also introduces new computational photography architecture, which adds a new engine to drive the image processing and significantly improve the amount of time it takes to calculate the necessary mathematics 10 times faster than current platforms.).

The CEO changed on stages into a leather jacket in one segment and later called over a lady assistant to pose with him as if they were at beach.  An employee to a photo with what appeared to be a test Windows 8 tablet running the Tegra 4 chip, showing how fast it processed it (0.2 seconds) and upload time for a full-res copy.  OK? So how is this weird.   Look at several of these comments from some notable tech reports who were at the event...

Sources: NIVIDIA // The Verge // Engadget